A Fort Myers entertainment group narrowly missed out on the final round of Doritos' "Crash the Super Bowl" competition after making it to the top 25.
Radically Indifferent’s offbeat "Dentures" commercial stood out among entries in the nationwide contest, which challenges creators to craft their best Doritos-themed ad for a chance to air during the big game on Feb. 9.
The team — Sheena Reagan, Nathan Wallace, Julie Wallace, and Victor Muriel — began their journey in September with over 100 creative ideas, finally narrowing them down to one by October.
Their chosen concept humorously highlights the love for Doritos, imagining a scenario where people are willing to share dentures just to enjoy a chip.
The project came to life with help from friends and local Southwest Florida residents, reflecting a strong community effort.
Fans can still view the full commercial and stay connected with Radically Indifferent by following their journey online .
While the group didn’t claim first place, making it to the top 25 in such a competitive national field is an impressive achievement.
"We are holding our heads high, proud of what we did. After all, it was our first time, and we have a lot of great things planned for this year. We are thankful for the support from our community, the media, and our family and friends," said Sheena Reagan.
DOWNLOAD the free NBC2 News app for your latest news and weather alerts.
